Colours International

What is Embroidery



What is Embroidery?

Embroidery is the art of stitching your design onto whatever garments you require. With embroidery, the key ingredient is the stitch count and the size of your logo. In saying this, a left breast embroidery will cost less than a large embroidery on the back! Embroidery is most often seen on caps, hats, jackets, polo shirts, hoodies and corporate shirts.

The Process

The first step in the embroidery process is to digitise your artwork. The graphic is created using the specialised software. This program plots a pathway for the machines needles to follow and also lets the machine know when colour threads need to change.









The garment is fixed to the machine in a framed holder named a Phantogram. The machine is sent the design coordinates and moves the Phantogram accordingly for the garment to receive the appropriate colour and number of stitches. The programmed path for the design is followed and stitched until the entire graphic has been successfully sewn.

Why Choose Embroidery?

At times an embroidered finish is a more suitable solution than screen printing. It can often convey a sense of tactile quality which may add value to a product. The polo t-shirt, for example, is often worn at corporate functions and an embroidered crest logo exudes casual but stylish professionalism.


  1. Embroidered items can cost a little more, but their perceived value is much higher.
  2. The imprint will also last a lot longer since the embroidery won’t fade away with the passing of years.
  3. An embroidered logo stands out from your item. (depending on the quality, of course)
  4. Your logo can have as many colours as you want without paying extra. The allowance of extra colours makes embroidery ideal for schools and organizations who have a multi-colour logo and don’t want to simplify their colour palate.

Pro tip: if you’re looking at a fleece item, it’s better to go with an embroidered imprint.

Colours International is a T-shirt printing company based in Dublin 12 that delivers all across Ireland and around the world. So, if you’re looking to get T-shirt printing or custom clothing, get in touch with us.

For more information:
Visit our website:
Contact us at: or +353 (01) 450 4377

Colours International





Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.